A viral video shared by popular social media page @ABUJAPLUG has ignited widespread discussion after capturing a group of Abuja-based office workers lightheartedly showing off their smartphones, many of which were identified as the latest iPhone 17 models, alongside top-tier Samsung devices.
The video, captioned “9–5 workers in Abuja showcase their phones,” features colleagues passing the camera around, proudly displaying their devices amid laughter and amusement. The clip quickly gained traction online, drawing thousands of views and comments across platforms.
While some viewers described the moment as harmless fun and a reflection of workplace camaraderie, others questioned what they see as a growing tendency among young professionals to equate luxury gadgets—particularly iPhones—with personal success and achievement.
Critics argued that glorifying expensive smartphones reinforces materialism and places undue pressure on individuals to measure self-worth through possessions rather than skills, career growth, or financial stability. “When did owning an iPhone become a life achievement?” one commenter asked, echoing a sentiment shared by many.
Supporters, however, countered that owning premium devices can simply reflect personal choice, hard work, or financial discipline, noting that enjoying one’s earnings should not be shamed. They added that technology has become an everyday tool and symbol of modern living, especially in professional environments.
The debate has since expanded into broader conversations about consumer culture, workplace identity, and how success is defined among Nigeria’s urban youth. As the video continues to circulate, it highlights the contrasting perspectives within a generation navigating ambition, lifestyle, and the influence of social media on personal values.

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