A digital content creator has drawn widespread attention after revealing an unconventional strategy that reportedly generates $37,000 in monthly income by leveraging AI-generated videos and a network of 150 TikTok accounts.
According to the account shared online, the creator hired three interns whose primary role is to upload and manage AI-created videos across dozens of accounts on TikTok. The videos are designed to be highly engaging, algorithm-friendly, and scalable, allowing the creator to flood the platform with consistent content while minimizing manual effort.
The approach relies heavily on artificial intelligence tools to generate videos at scale—often repurposing templates, voiceovers, visuals, and captions optimized for virality. By distributing content across a large number of accounts, the creator increases the chances of videos being picked up by the algorithm, driving views, traffic, and monetization through ads, affiliate links, and other revenue streams.
Supporters of the strategy describe it as a smart use of automation and delegation in the creator economy, arguing that it reflects how digital entrepreneurship is evolving in the age of AI. They note that hiring interns to manage uploads mirrors traditional business outsourcing, with AI simply acting as a productivity multiplier.
Critics, however, have raised ethical and platform-related concerns, questioning whether mass deployment of AI-generated content amounts to spam and whether it undermines authenticity and fair competition for smaller creators. Some also warn that such practices could violate platform policies if accounts are found to be coordinated or misleading.
The revelation has reignited broader conversations about the role of AI in content creation, the sustainability of algorithm-driven income, and how social media platforms may respond to increasingly automated growth strategies.
As AI tools become more accessible and powerful, experts say cases like this highlight a turning point in the creator economy—where scale, automation, and strategy may matter as much as creativity itself. Whether platforms tighten regulations or adapt to these new realities remains to be seen, but one thing is clear: AI-driven content monetization is no longer theoretical—it is already reshaping how money is made online.
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